Between 2020 and 2023 CR8V partnered with Mercedes-Benz Abu Dhabi, as their full service agency.
From 2020 to 2023 CR8V worked as the full service agency for Mercedes-Benz Abu Dhabi. The goal was to strengthen their market presence and connect with a wider customer base while honoring the prestige of the Mercedes-Benz brand.
The challenge was balancing global brand guidelines with localized strategies that spoke to the UAE audience. CR8V delivered a complete solution including campaign development, lifestyle visuals, showroom branding, and digital activations that showcased both luxury and innovation.
During this partnership, our client was recognized with the Best Performance in AMG Sales Award, reflecting its success in the high-performance segment and the strength of its marketing presence.
The outcome was clear, increased showroom traffic, stronger digital engagement, and a reinforced position as the leading name in luxury automotive industry.
"Driving results that mattered, we didn’t just market Mercedes Benz in Abu Dhabi, we ensure that global luxury met local impact."
