CR8V collaborated with HUNA to develop a brand and communication system that captures the spirit of connection through creativity. From brand identity to social media, events, and in mall activations, our work positioned HUNA as Abu Dhabi’s hub for food, culture, and collaboration.
HUNA partnered with CR8V to create a unified brand identity and marketing presence for its lifestyle concept in Yas Mall, including HUNA Bistro and HUNA Work. The challenge was to communicate HUNA’s dual nature as both a place to eat and a space to create while maintaining a cohesive voice across all divisions.
CR8V developed a complete brand identity and content system that expresses HUNA’s creative energy. The team produced social campaigns, photography, and digital storytelling that brought the brand’s philosophy to life. The communication tone focused on community, culture, and collaboration, reflecting HUNA as more than a venue but as a living ecosystem for talent and experiences.
To boost visibility, CR8V executed awareness campaigns across digital platforms and organized live events that activated the brand’s stage area within Yas Mall. Each campaign and activation was designed to build engagement, strengthen emotional connection, and establish HUNA as an inspiring cultural la
"We strengthened HUNA’s identity as a place where community, creativity, and culture connect seamlessly."
